Airtable may look like a spreadsheet in the cloud, but it’s actually more like a relational database in the cloud with its own development environment. That’s an oversimplification: Airtable has several development environments at a variety of skill levels ranging from non-programmers to power users to JavaScript programmers.
As a database-oriented, low-code/no-code development environment in the cloud, Airtable competes with many of the roughly 400 low-code/no-code app builders on the market, and certainly with the three major, cloud-specific low-code/no-code app builders, Amazon Honeycode, Microsoft Power Apps, and Google Cloud AppSheet. Airtable doesn’t really compete with the basic cloud spreadsheets such as Google Sheets.